Ram Charan’s strategy to break records of ‘Srimanthudu’

Ram Charan Midnight Masala
Ram Charan Midnight Masala

Super star Mahesh Babu has recently turned as producer and scored a blockbuster with his first movie itself. The way the premier shows were arranged and the manner in which the film was released in maximum number of screens, has caught the attention of Ram Charan and he is heard to be in similar mood to take the entire responsibility of the marketing of his new film.

Although DVV Danayya is the producer for his next film in the direction of Srinu Vytla, Charan will be overlooking the promotions. He is said to have directed Danayya to go all out to promote this film and organize night show premiers of the film in all areas just the way Srimanthudu and Baahubali did in cities like Hyderabad, Vijayawada, Vizag etc.

As per sources, Charan has also said Danayya to book as many theatres as possible to break the release day record. His aim is to thrash Mahesh Babu’s Srimanthudu’s day one and full run records.

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