The prestigious IIFA Utsavam is going to be held in Hyderabad from today. The South Indian superstars Rana Daggubati, Nani and Raai Laxmi flagged off the second edition of IIFA Utsavam on Monday, and the event is creating a lot of curiosity among the audiences. The two-day event, backed by Fortune Sunflower Oil, celebrates and honors talent across the four southern film industries — Malayalam, Tamil, Telugu, and Kannada. The first season of the awards is a big hit and now the second season is going to be much larger than expected.
Rana Daggubati will be hosting the Tamil and Telugu section of the award ceremonies. Shanvi Srivastav, Rachita Ram, Kunchacko Boban, Ritika Singh and Akshara Haasan also participated in the event. Stay tuned with us for more updates on IIFA Utsavam.