King Khan has ruled the Endorsement world since many years, and his brand commitment has always been the talk of the tinselville. It all began with Hyundai’s Santro, sixteen years back. And yet again for Hyundai’s Xcent, SRK becomes the face of the brand.
Shah Rukh has been Hyundai’s brand face since 16 years which is the longest association any brand in India, has had with any celebrity, ever. The latest TVC has gone on air and shows SRK as a person who seeks everything ‘xtra’ in his life. And delivering ‘xtra space, xtra style and xtra comfort’ to him and his family is the new Hyundai Xcent.
King Khan has always delivered very pleasant ads with the South Korean carmakers and this one just adds more to the pleasantry!
Watch the TVC right here: