The Badshah of tinselville has been make us proud at every step of the way, and gets even more exciting day after day. Shah Rukh Khan becomes the first Indian to be roped in as brand ambassador for the INTERPOL’s Global Campaign to turn back crime.
The prowess of the star speaks in great volumes in INTERPOl’s decision at signing him as the face of the campaign. He joins actor Jackie Chan as an Ambassador for the campaign. The initiative already has amassed support from dignitaries from all walks of life, like footballer Lionel Messi; Formula 1 racing drivers Fernando Alonso and Kimi Raikkonen. Not only this it also enjoys the support of law enforcement agencies all around the world.
Speaking on the association Badshah Khan beautifully states, “It’s a very special honour to be a part of INTERPOL’s Turn Back Crime Campaign as an Ambassador. As Mahatma Gandhi once said, ‘I shall not fear anyone on Earth. I shall fear only God. I shall not bear ill will toward anyone. I shall not submit to injustice from anyone. I shall conquer untruth by truth. And in resisting untruth, I shall put up with all suffering, if I have to.’ We all should believe in this maxim and in whatever way possible resolve not to let unjust people who might threaten us with criminal activity make us fear them. Because I believe we can, we should, and we must stand together against the few who commit crimes against any human being, in whatever form or guise these crimes might take”.
“Shah Rukh Khan has dedicated his life to making films which reflect the highest level of professionalism and commitment to bringing joy into the lives of hundreds of millions of filmgoers in India and around the world. We are honoured to have him as an Ambassador for INTERPOL’s global Turn Back Crime campaign and we look forward to seeing how he puts his artistic talents behind this campaign,” said the INTERPOL Chief.
Raising public awareness and fighting Drugs trafficking, people smuggling, counterfeiting, cybercrime, kidnapping, crimes against children and corruption in sport and other heinous crimes, the Turn Back Crime Initiative will help the masses to understand better what they can be a victim of and they can stay alert.
We are quite elated about the news and all SRKians will be rejoicing too.
