As a part of an initiative taken to save the lives of Handloom weavers, the A.P and Telangana are taking measures. In A.P, the Janasena Supreme Pawan Kalyan has come forward to be the brand ambassador. For Telangana, KTR has taken the whole responsibility of these weavers. He yesterday met Samantha and announced her to be the brand ambassador of TESCO for Telangana Handloom clothes. He even presented a nicely weaved Pochampally style sari to her. Later he thanked Samantha for accepting the offer on his Twitter.
Delighted Samantha too expressed her happiness to be the brand ambassador of such ancient and traditional industry. Samantha is the right choice as she is the top actress of Telugu Film Industry and also she wears sarees every now and then.