If the sources are to be believed, two back to back failures brought Mallika Sherawat’s soaring market price down! An industry source revealed, "She had begun quoting 1 to 1.5 crore per film post the success of Welcome. Her recent two films flopped badly and also got her acting severe criticism from all quarters!
This has been a major set back for her in terms of demanding the price she wanted for herself. Now with these two massive flops in a row, producers are being vary of negotiating any price with her beyond Rs, 75 lakhs. Mallika too has been left with no choice but comply with it without being the snooty self that she had been for last few months!" –(telugudreams)