Allu Arjun’s new film in the direction of Surendar Reddy was launched today (October 24, 2012) morning with a formal pooja ceremony in Ramanaidu Studios, Hyderabad.Mega Star Chiranjeevi clapped the sound board and Shyam Prasad Reddy switched on the camera while VV Vinayak was directed the mahurat shot of the film.
Chiranjeevi, Allu Aravind, VV Vinayak, K.Raghavendra Rao, D.Ramanaidu,Shyam Prasad Reddy, Nagababu,Ashwini Dutt, Ali,BVSN Prasad, Rana, Vakkantham Vamsi, Chalapathi Rao and many others graced the event.
The film is said to be an action entertainer and regular shooting of the film will starts from December.First time Bunny and Surendar Reddy are working together for this film.
Nallamalapu Bujji is the producer and Thaman is scoring the music for this film.
The film has Prakash Raj, Brahmanandam,MS Narayana, Ali, Raghu Babu,Kota Srinivasa Rao, Ashish Vidyarthi,Mukesh Rushi, Jaya Prakash Reddy, Suhasini and Pragathi in other lead roles.