The film was launched in the presence of Nagarjuna and Dulquer Salman at Annapurna Studios. Members of the Akkineni family attended the launch ceremony to bless him.
To be shot from May, it’s known that the film will have music by Thaman and the cinematography by George C Williams. Director Venky Atluri has retained these two key technicians from his debut film ‘Tholi Prema’. Satish Chandra is co-writing this untitled movie.