Contributing her part to a great cause, Aishwarya Rai Bacchan will now officially represent Life Cell, a biotechnology company that houses stem cell bank at affordable prices. The stem cell banking is a new revolution where the expecting parents can sign up to store their arriving baby’s stem cells for future use to fight some dangerous diseases The stem cells have a great capability to fight some life threatening ailments like Cancer and Diabetes. Speaking on the occasion, the former Miss World and the ex ruling diva of Bollywood has some insightful things to say – ‘Families and friends can come together to make this gift possible in a child’s life. We traditionally buy so many things for expecting parents. So family and friends can come together to pursue this possibility in expectant parent lives and make that a perfect gift for the child arriving into their life.” She said. “I had always banked that thought even before I got married. At that point of time we were contacted by a lot of companies and closer to the date we interacted extensively with Life Cell. Once we were convinced we went ahead with our decision to bank with Life Cell. This is a sensible investment” she added.
Aishwarya, who is currently enjoying a long sabbatical with her daughter Aaradhya, is in no mood to return to work full time any sooner. Campaigning, endorsing and mothering – Ash is going a full circle with life!