Dasari Narayana rao’s 149th film with 81 new faces titled "Young India" audio has been released into market recently in a new marketing strategy.The first audio CD that was auctioned was sold out for Rs. 2 lakhs.
He has launched 2 lakh CDs and Cassettes into the market which was priced Rs.9.98 per CD. He has told the distributors to sell the each CD for Rs. 5 only. Due to the low price of the CD, the 2 lakh copies have been sold out like hot cakes across the state. The director is now planning to get 1 lakh copies of audio more from Mumbai. These new copies will be released in the market shortly.